Restaurant Branding
With nearly 30 resorts across the country, there are plenty of managed dining experience brands that my team and I have created, end-to-end. We handle all concepting, branding, and production elements to support each of these venues.
Role
Creative Director
Lead Design
Photography
Client
HICV
Palette of color
The ArteZania branding utilizes bright and festive colors to tie into the decor and patterns of the venue. It evokes a palette of color that embraces the flavors patrons will experience with the farm-to-table, scratch kitchen menu.
Menu boards
Many resorts have added digital menu boards allowing their individual brands more flexibility to incorporate photo and video elements that help showcase their food and beverages.
Food Photography
All menu photography was captured in-house by my creative team.
Signage
As a restaurant open to the public, signage was integrated around the resort and at the entrance.
Collateral
Menus, coasters and promotional materials were created for the venue.
PAISAN PIZZERIA
Pizza on the go!
Paisan Pizzeria prides itself on fresh and fast pizza for guests to enjoy. The design utilizes a simple but fun custom typeface, paired with a condensed color palette and modern design.
Vintage moments
Picture your most memorable sports moment as a fan, and what it felt like to live within that moment. That is the feeling and essence of Legacy Sports Bar & Grill. It isn’t about one team or event, it’s about what means the most to you as a fan. We utilize trivia, iconic scores and the feeling of excitement of 4th and 1, the shot at the buzzer or putt to win it all to invite guests into those moments.
LEGACY SPORTS BAR & GRILL
Design
A robust menu was designed with the theme in mind, featuring hallmark items called “All Pro Pics.” All food photography within the menu was captured in-house.
Promotions
Promos designed around sports trivia, iconic moments, and menu items were utilized in high traffic guest areas, pre-arrival and on the resort in-room channel.
Decor
Within the venue, we created catchy posters that played off of popular sports lingo to inspire memorable sports moments and to promote popular menu items.
Additional dining brands
From the Florida’s best of Key West to Vermont’s farm-to-table, our team has led the creation and branding of over 20 unique dining experiences throughout the entire network of resorts.
